Data quality (DQ) is part of the wider data management capability of any organisation’s data strategy. Data quality used to be the remit of the technical people in the back office – not anymore!
Strides in data monetisation, AI (artificial intelligence), especially generative AI have thrust data firmly into the category of being a valued enterprise asset that needs to be managed well and kept to high-quality standards. Good quality data enables accurate decision making, consistent reporting and reduces frustrating reconciliation processes.
